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	<title>Richard Alp, Author at Market Motion</title>
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		<title>What is route optimisation?</title>
		<link>https://marketmotion.com.au/what_is_route_optimisation/</link>
		
		<dc:creator><![CDATA[Richard Alp]]></dc:creator>
		<pubDate>Wed, 20 Oct 2021 04:33:58 +0000</pubDate>
				<category><![CDATA[Data and Analytics]]></category>
		<category><![CDATA[Fleet technology]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Routing]]></category>
		<category><![CDATA[efficient delivery]]></category>
		<category><![CDATA[Fleet management]]></category>
		<guid isPermaLink="false">https://marketmotion.com.au/?p=3407</guid>

					<description><![CDATA[<p>Finding the best possible route plan to meet your business goals. Create efficient routes to save time and money Distributors face multiple challenges every day –<span class="excerpt-hellip"> […]</span></p>
<p>The post <a href="https://marketmotion.com.au/what_is_route_optimisation/">What is route optimisation?</a> appeared first on <a href="https://marketmotion.com.au">Market Motion</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h2>Finding the best possible route plan to meet your business goals.</h2>
<h3 class="vc_custom_heading">Create efficient routes to save time and money</h3>
<p>Distributors face multiple challenges every day – high volume of customer orders to organise, rising fuel costs, drivers and vehicles to manage, changing road and traffic conditions, and tight time windows. These scenarios combine and create an overwhelming situation.</p>
<p>Market Motion’s expert route analysis utilising Omnitracs’ next gen technology will take all of these challenges into account and works to find the best possible route plan to reach a fleet’s business goals each day. Fleets with optimised routes often save time and money while providing better service to their customers.</p>
<p> </p>


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<div class="wp-block-image"><figure class="aligncenter size-full is-resized"><img decoding="async" src="https://marketmotion.com.au/wp-content/uploads/2019/06/dollar-sign-150x150.png" alt="Reducing transport costs" class="wp-image-3319" width="90" height="90" srcset="https://marketmotion.com.au/wp-content/uploads/2019/06/dollar-sign-150x150.png 150w, https://marketmotion.com.au/wp-content/uploads/2019/06/dollar-sign-150x150-146x146.png 146w, https://marketmotion.com.au/wp-content/uploads/2019/06/dollar-sign-150x150-50x50.png 50w, https://marketmotion.com.au/wp-content/uploads/2019/06/dollar-sign-150x150-75x75.png 75w, https://marketmotion.com.au/wp-content/uploads/2019/06/dollar-sign-150x150-85x85.png 85w, https://marketmotion.com.au/wp-content/uploads/2019/06/dollar-sign-150x150-80x80.png 80w" sizes="(max-width: 90px) 100vw, 90px" /></figure></div>



<p class="has-text-align-center has-text-color has-small-font-size" style="color:#5a5a5a"><strong>Reducing transportation costs</strong></p>



<p class="has-text-align-center has-text-color has-small-font-size" style="color:#5a5a5a">Driving fewer kilometres means less fuel and reduced wear and tear on vehicles</p>
</div>



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<div class="wp-block-image"><figure class="aligncenter size-full is-resized"><img decoding="async" src="https://marketmotion.com.au/wp-content/uploads/2017/06/role-team.png" alt="Customer Service" class="wp-image-1466" width="90" height="90" srcset="https://marketmotion.com.au/wp-content/uploads/2017/06/role-team.png 600w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-team-150x150.png 150w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-team-300x300.png 300w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-team-146x146.png 146w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-team-50x50.png 50w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-team-75x75.png 75w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-team-85x85.png 85w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-team-80x80.png 80w" sizes="(max-width: 90px) 100vw, 90px" /></figure></div>



<p class="has-text-align-center has-text-color has-small-font-size" style="color:#5a5a5a"><meta charset="utf-8"><strong>Improve customer service</strong><br><br>Ensure all of your customers receive their customer on time and in correct time windows</p>
</div>



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<div class="wp-block-image"><figure class="aligncenter size-full is-resized"><img decoding="async" src="https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech.png" alt="resource utilisation" class="wp-image-1452" width="90" height="90" srcset="https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech.png 600w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech-150x150.png 150w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech-300x300.png 300w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech-146x146.png 146w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech-50x50.png 50w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech-75x75.png 75w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech-85x85.png 85w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-tech-80x80.png 80w" sizes="(max-width: 90px) 100vw, 90px" /></figure></div>



<p class="has-text-align-center has-text-color has-small-font-size" style="color:#5a5a5a"><meta charset="utf-8"><strong>Better resource utilisation</strong><br><br>Add more stops to your routes and reduce overtime or even reduce a vehicle</p>
</div>



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<div class="wp-block-image"><figure class="aligncenter size-full is-resized"><img loading="lazy" decoding="async" src="https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety.png" alt="driver safety" class="wp-image-1468" width="90" height="90" srcset="https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety.png 600w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety-150x150.png 150w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety-300x300.png 300w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety-146x146.png 146w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety-50x50.png 50w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety-75x75.png 75w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety-85x85.png 85w, https://marketmotion.com.au/wp-content/uploads/2017/06/role-safety-80x80.png 80w" sizes="auto, (max-width: 90px) 100vw, 90px" /></figure></div>



<p class="has-text-align-center has-small-font-size"><strong><span style="color:#5a5a5a" class="has-inline-color">Increase driver safety</span></strong></p>



<p class="has-text-align-center has-small-font-size"><span style="color:#5a5a5a" class="has-inline-color">Ensure drivers are compliant with working hours and reduce dwell time</span></p>
</div>
</div>



<p></p>



<h3 class="wp-block-heading" id="h-determining-the-best-type-of-route-optimisation-for-your-business">Determining the best type of route optimisation for your business</h3>



<p>Before deciding exactly how your business can benefit from route optimisation, it helps to know the difference between two primary routing methods – standard and dynamic.</p>



<p>Standard routing is a key solution for customer service. Each route will have a specific set of stops in a specific orders, guaranteeing that your customers will always have their product delivered at a specified time, often by the same driver.</p>



<p>Dynamic routing is on the other end of the spectrum and is best if your business’ main goal is cutting costs. Customers lose the predictability of standard routing, but you reduce miles and improve efficiency.</p>



<p>A route optimisation solution helps find a happy medium between these methods to not only please customers, but also improve your bottom line.</p>



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<div class="wp-block-media-text alignwide is-stacked-on-mobile has-background" style="background-color:#f6f6f6;grid-template-columns:40% auto"><figure class="wp-block-media-text__media"><img loading="lazy" decoding="async" width="1024" height="1024" src="https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-1024x1024.png" alt="" class="wp-image-3287 size-full" srcset="https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-1024x1024.png 1024w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-150x150.png 150w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-300x300.png 300w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-768x768.png 768w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-146x146.png 146w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-50x50.png 50w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-75x75.png 75w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-85x85.png 85w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book-80x80.png 80w, https://marketmotion.com.au/wp-content/uploads/2018/11/Route-Guide-Book.png 1595w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure><div class="wp-block-media-text__content">
<h2 class="wp-block-heading"><strong>Routing methods guide</strong></h2>



<p>The two main tyes of routing – standard vs dynamic each have their pros and cons.<br>Which is the best for your business?</p>



<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">
<div class="wp-block-button is-style-outline is-style-outline--1"><a class="wp-block-button__link" href="https://marketmotion.com.au/wp-content/uploads/2018/10/RoutingMethodsMarketMotion.pdf" target="_blank" rel="noreferrer noopener">Download</a></div>
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<h2 class="wp-block-heading" id="h-roadnet-anywhere-daily-route-planning">Roadnet Anywhere daily route planning</h2>



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<iframe loading="lazy" title="Omnitracs Roadnet Anywhere Explainer Video" width="1200" height="675" src="https://www.youtube.com/embed/oQeDBIx3ER8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe>
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<p></p>
<p>The post <a href="https://marketmotion.com.au/what_is_route_optimisation/">What is route optimisation?</a> appeared first on <a href="https://marketmotion.com.au">Market Motion</a>.</p>
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